Monday, July 10, 2006

Link-Mad Monday, July 10: Food for Thought

A lot of random stuff has caught my attention this week. Hope there's something here to pique your interest as well.

- Publishers Weekly has this article about a brilliant idea: t-shirts as literary inside jokes (and a great fundraiser). Lou Bank, described as a "book marketing professional", has come up the Novel-Tees, project, a line of t-shirts advertising fictional businesses like Championship Vinyl, the record store from Nick Hornby's HIGH FIDELITY, and Mama's Restaurant from Andrew Vachss' series of Burke mysteries. The proceeds go to Protect.org, a political lobby dedicated to fighting child abuse (a subject I know is dear to lawyer Vachss' heart). They're being sold in bookstores as well as from the Protect.org website.

The ALP and I were discussing the other day the fact that the best superhero t-shirts are the ones that just say "Daily Planet" or "Wayne Enterprises" -- they're like a souvenir right out of the fictional world, and a fun in-joke for fans of the comic book that's slightly more subtle than the name of the book itself. This project extends that idea to the realm of literary fiction, and it's sure to be appealing to fans of these writers' work. I hope the idea spreads and more books get the souvenir t-shirt treatment -- wouldn't it be great to wear a shirt advertising the prep school from THE SECRET HISTORY or the vanity publishing firm from CLOUD ATLAS or the FutureMouse project from WHITE TEETH or...

What fictional business or institution would you buy a t-shirt for, especially if it was for a good cause?

- Britain's influential paper The Guardian has devoted a lot of space to the subject of independent bookstores in Britain lately. January saw a fairly snarky article about how many small bookstores just weren't that great compared to the Shangri La of the chains and the online stores, though it did make the valid point that those stores will have to evolve or go under. (The largest chain in Britain, Waterstone, just bought the second-largest, Ottakar -- it's like Barnes & Noble swallowing Borders to create a super-mega-chain.) Then there was a great response to that article in a special report with a visit to some small bookstores that are actually beloved and prospering, and an analysis of what it takes to make it as an indie bookstore in Britain. Last Saturday saw this article about the Independent Alliance, a group of small publishers working together and with small bookstores, and modeled in part on the success of Booksense in the U.S.

The landscape for independent bookstores in Britain may be in some ways even tougher than that in the United States: the chains and supermarkets selling books are all crammed into a smaller space, and there's no strong organization like the ABA to give indies a kind of collective power. Still, the small bookshop remains an important cultural icon in that country, and we can learn a lot about how indies succeed and fail from their example. Fascinating stuff.

- Lastly and most thought-provoking, Rachel Donadio wrote this article for the Sunday Times Book Review about the potential for environmental responsibility in book publishing. Her take: "But how green can an industry ever be whose product depends on felled trees and toxic ink?" My take: at least publishers are starting to try. As an industry that thinks of itself as (at least potentially) a noble one, purveyors of ideas, emotions, culture, and dialogue, it's about time we started thinking about how all that "virgin" paper, all those pulped returns, all those unused galleys and stripped mass market paperbacks, not to mention the beautiful and cherished hardcovers that build our libraries, are affecting the world we live in. It's certainly time for the book industry to rethink some things in order to live up to its implied ideals, and I'm proud of the Green Press Initiative, NativeEnergy, Random house and others for starting the process.


Hope these get you thinking. See you on Wednesday!

6 comments:

Andy Laties said...

An audacious couple has been blogging about their process of launching a new independent bookstore in a town south of Oxford, England. I've been contributing some comments. It's quite an exciting thing: seeing all these booksellers around England and around the world writing in with advice and support -- and seeing the pictures of the store taking shape. They just opened on July 1 -- the most recent entries are all about their first week in business.

http://mostly-books.blogspot.com/

Andy

Anonymous said...

Perhaps a shirt with Hall Brothers on it - Magnus Mills / The Restraint of Beasts.

Dan Wickett - EWN

piksea said...

I know how unliterary this really is, but I would buy a shirt from any/all businesses in the Stephanie Plum series. They are my not-so guilty pleasure. But, I would also love well done ones from businesses or even resorty ones from the estates in great novels.

Larry Portzline said...

I'd like a t-shirt from Verloc's pornography shop in Conrad's "The Secret Agent."

Anonymous said...

1. How 'bout a t-shirt that reads...

HATCH FORENSIC INSTITUTE
Forensic Treatment Specialist

(name the book and the duck will quack...)

2. Please...describing the ABA as a "strong" organization is kinda like hearing Bush described as a "strong" leader...

Book Nerd said...

Thanks for the link to the Oxford blog, Andy -- I think bookstore blogs are a brilliant idea, especially during the opening process!

The only thing I can come up with for Hatch Forensic is Carr's THE ALIENIST... but isn't Hatch the bad guy, not the alienist himself? (I admit I haven't read it...)

And Anonymous, you are obviously free to say whatever you like here, but I have to admit your frequent gripes about Booksense and the ABA are starting to remind me of the snarks I find so frustrating. The comparison to Bush seems an odd one -- I seriously doubt the ABA wiretaps its members phones or authorizes torture of suspected chain store employees.

Maybe the best thing would be to get all those gripes spelled out in one place so we can look at them objectively. What would you say to being a guest blogger for a day? You could write up a summary of your opinions on ABA and Booksense, email it to me, and I'll put it up on The Written Nerd as a guest post. Then we'll open up the comments to those who agree and disagree. Are you game?